"Raibais Suns" (Spotted Dog) is a compact shopping center in Sigulda, along Vidzeme Highway. Everyone in Sigulda and beyond knows where to find this store because the store's name "Raibais Suns" has been associated with this location for many years. Everything necessary for a comfortable and healthy life, garden party, family lunches, and celebrations will always be found. "Raibais Suns" - always on the way.
The old logo and non-existent brand identity was a long pain point for the people at "Raibais Suns", so the main objective was to create a simple, understandable and most of all - easy to integrate brand identity that will remain close to local hearts as well as noticeable by passers-by from the road.
We created a timeless symbol that derives from R in "Raibais" and Dog as "Suns" in Latvian.